About Us

Designer furniture has arrived

About Us

Who’s behind PopUpDesign

How exactly did PopUpDesign get here?
See the jumpers there? That’s us, featured on “il Globo” Melbourne in 2014 for Elementi Concept Launch. But let us tell you more. Each step brought us closer to helping you get your hands on the best designer furniture all the way from Europe! It’s been an interesting journey.

First, we enjoyed over 20+ years of experience in the furniture industry. 2009 was the YEAR OF THE MOVE when we relocated to Australia.

2014 saw the birth of Elementi Concept , our Awards Winning family business, designing and importing custom built luxury cabinets all the way from Italy;
we’re helping many Australians create the perfect kitchens, bathrooms and interior since 2014.

That’s Us

Get to know us

Giovanni Giannace_Director PopUPDesign

Giovanni Giannace

Owner & CEO PopUpDesign

There’s no question that the furniture industry is in my blood. That fuels the passion I have for PopUpDesign. I simply love design!

My journey started by learning from ‘Nonno Ciccio’, my grandfather. He opened one of the first furniture stores in the southern part of Italy where I grew up. With his big moustache he was an impressive figure and so was the furniture pieces in his showroom.

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While learning the trade of cabinet maker under his guidance, Nonno Ciccio taught me about the importance of quality and timeless materials such as solid wood. And I still abide by his values three decades later.

I’ve enjoyed 20+ years in the furniture industry, getting to know each aspect: sales, design, production and managing a company after taking over the family business in 1998. Personally, I most enjoy using design and innovation to help turn rooms into eye-catching spaces.

I renamed the business Giannace Style Est. 1960. I focused on furniture design and built relationships with a wide network of manufacturers, suppliers and artisans across Italy.

In 2009, the next chapter of my life kicked off when I traveled to Australia, fell in love with the country and decided to move here.

What drives me? A passion to use my background and network to help Australians obtain stylish interiors. First, with collaboration from respected Italian brands, I established Elementi Concept, focusing on designer kitchens and bathrooms. I’m proud of the awards received for this venture:

  • Best Bathrooms Designer for Western Australia – KBDI 2016
  • Best Australian Designer of the Year –KBDI 2016
  • Best Regional Kitchen of the Year -HIA 2018
  • Best Renovated Kitchen of the Year -HIA 2019

Now, with PopUpDesign, I expand my dream and help even more Australian homes and businesses enjoy the pleasure of owning quality, designer furniture.

Hi, I’m Giovanni, owner at PopUpDesign. How can I help YOU get that designer look you dream of?


Marketing Manager Simona Arcieri_PopUpDesign

Simona Arcieri

Marketing & Operational Manager

After years of sharpening my skills in a variety of projects, I’m once again focusing on my first love, namely marketing. And at PopUpDesign I’m doing it in the exciting niche of designer furniture.

Creativity has been part of every chapter of my career. As a child I grew up in the country at the heart of the furniture industry: Italy! With a love for creativity I studied English and French literature, after which I pursued Marketing and Sales Management. This sharpened my skills to help engage with PopUpDesign’s expansive network of furniture designers across Europe.

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In 2009, after visiting Australia as a tourist, it became the country of my dreams. Giovanni & I moved here and pursued a passion we both shared: designer furniture. Elementi Concept was the first step in connecting Australians with designer furniture all the way from Italy.

Let’s not forget my other love: cooking!

I studied as a nutritionist and worked with leading Perth-based cooking schools. In 2014 I opened Elementi Cooking School, where my marketing background helped me grow the brand into a successful small business. I combined my mother and grandmother’s cooking knowledge with what the industry taught me. Today I still co- manage the on-demand cooking school.

My Italian heritage still keeps me passionate about the furniture from my childhood. Today I use this passion along with my marketing skills in PopUpdesign. We bring Australians a taste of Europe at attainable prices.

So, Hi! I’m Simona and I manage marketing for PopUpDesign. Want to become part of the network or try out our next online popup sale? How can I assist?


The Concept

Furniture warehouse clearance_Armchair_Home

The Australian public has finally the chance to grab some of the most elegant designer furniture at a terrific price, without ever having to leave their home.

The furniture is all packed up and ready to be picked up by you as soon as lands in Australia, which saves you time and money, without having to compromise on quality or how you want your home to look. Items are limited and some are even once off so it’s a great way to snaggle something unique for your home, that will have everybody envious.

Whether your style is unique or traditional, you can finally discover furniture that feels like it’s designed perfectly for you and your budget. Complete your home’s style with an exceptional piece from PopUpDesign.

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The knowledgeable team behind PopUpDesign know what it’s like when you have built your dream home and then suddenly your budget has been eaten up before you even get to complete the look. That’s where we come in— to help you buy appealing pieces at a more affordable price.

If you’re like us, you want great prices and you want the ultimate in convenience. But you don’t want to sacrifice on quality.

Home delivery is available or you can arrange to pick up (selected cities only) your item so you can complete your home. Local pickup and delivery are available approximately 90 days after the 30th of each month. In some instances, the pickup may be available earlier and you will be notified as soon as possible. Don’t forget to contact us at the time of purchase to organise delivery.


Never before has Australia seen an opportunity like this.

Designer Furniture Warehouse_Home

Scroll through the current Sales

Current Clearance Sale

Are you ready for an impressive home?


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How it works

At PopUpDesign, we keep our costs down so that we can sell directly to you for less, saving you plenty of money. You’ll notice that our designer furniture available is elegant, chic and durable and it’s our target to fill Australian homes with quality upmarket pieces that are still budget and family friendly, providing more longevity, functionality and style to your home.

Comprised of a team with decades of experience and award winning luxury furniture designers, you can expect beautiful items that are handpicked matched to the Australian climate and way of living, knowing you’ll have timeless elegance in every room for years to come. A good eye, coupled with industry knowledge, you can be assured that you’re getting premium pieces at a bargain.


Designer Warehosue furniture_Value_PopUpDesign

Our values

We genuinely value beautiful designer furniture that doesn’t scrimp on quality. And, of course, it’s important to us that we make superior furniture more affordable and attainable, which is why we have created PopUpDesign and pass the savings on to you.

We may be online but that doesn’t mean that our customers aren’t at the very pulse of everything we do.


You can join for free simply by signing up.

Join the Vip Family

What’s more, is that PopUpDesign offers a tailored VIP Membership program so you can get exclusive access and deals before anyone else.
We love to reward fellow interior design lovers with preview sales as well as super helpful information to help you create your ideal space and bring your vision to life.